Daniel Ricciardo left Formula 1 in 2024 after he was dropped by Racing Bulls. He was preceded by Liam Lawson, which marked the end of his Formula 1 career. Now, he has found a new career path. Ricciardo announced on Wednesday that he will be partnering with a betting company named Dabble. With the company, he has launched 'Dabble Dan's Tailgate Service'. He has done this in the hopes of making game days a more immersive social experience for fans.
Ricciardo with Max Verstappen
Ricciardo to 'tailgate' with fans
The initiative is a competition for fans from Australia, the United States (only those 21 and older), and the United Kingdom. The premise of the competition is to give fans the chance to attend a 'tailgate' with Ricciardo in Texas during this year's NFL season. Tailgating is a tradition in the United States and Canada, where fans bring their own grills, tents, TVs and have a 'party' outside the stadium.
Ricciardo said, “It was nice to slow down... but I missed that buzz, that energy. This is a true passion now. I’ve traded pit stops for pork ribs. This is about good food, great company and making game day something special. I can’t wait. With Dabble in my corner, we’re taking tailgating to the next level.”
This announcement comes only a few weeks after fans speculated Ricciardo's
F1 return, as it seemed he was present at the
PepsiCo and Formula 1 partnership announcement.
This article was written in collaboration with Cas van de Kleut.