This is how the internet reacted to Cadillac's Super Bowl livery reveal

11:09, 09 Feb

Updated: 16:44, 09 Feb

byOlly Darcy

Cadillac unveiled its 2026 challenger to the world during the Super Bowl, and its brand-new livery received plenty of positive reviews.

The American team used a commercial at Super Bowl LX in San Francisco, California, to reveal its 2026 challenger to the world, ready to make its debut at the Australian Grand Prix in March.

Team principal Graeme Lowdon said the event was something to be "incredibly proud" about, and CEO Dan Towriss said the livery "represents who [Cadillac] are and what we bring to Formula 1".

Photo: Cadillac F1 Team

Cadillac's asymmetrical livery for the 2026 season - Photo: Cadillac F1 Team

Asymmetrical livery the big talking point

After the design was shown to the world, it became apparent that it would be unlike many other cars on the grid thanks to an asymmetrical black and white colour scheme.

It's a livery that has gone down well with the internet, with plenty of positive words, including from the Circuit de Barcelona-Catalunya.

Here is how the internet reacted to the unveiling:

Daniel Valente 🏎️

@F1GuyDan

·Follow

🚨 Cadillac has released its inaugural F1 livery. Each side appears different which is super cool.

2:42 AM · Feb 9, 2026

1.9K

Read 18 replies

Circuit de Barcelona-Catalunya

@Circuitcat_eng

·Follow

#F1 @Cadillac_F1 makes a spectacular and elegant debut! This is how its first Formula 1 car looks. 🤩 🧤 @SChecoPerez #11 & @ValtteriBottas #77

7:11 AM · Feb 9, 2026

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Towriss 'disappointed' after team hit with multimillion-dollar lawsuit

CEO Dan Towriss says he is "disappointed" that his team has been threatened with a multimillion-dollar lawsuit, but is "confident an amicable" resolution will be found.

American film director Michael Bay put forward the lawsuit against the American team over their Super Bowl commercial that saw them unveil the livery for their 2026 machine.

In response to the lawsuit, Towriss started by saying, "Our reaction is we have a lot of respect for Michael," telling GPblog and other media."I think it's disappointing that he chose to do that."

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