Haas F1 launch car with new title sponsorship with Uralkali

09:10, 04 Mar 2021
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On Thursday morning, Haas F1 team launched their 2021 F1 challenger which Mick Schumacher and Nikita Mazepin will drive in the upcoming season. At the same time, the American team revealed a new title sponsor and they will therefore now be known as Uralkali Haas F1 team.
Uralkali, one of the world’s largest potash fertilizer producers and exporters, have signed a multi-year deal with the Formula 1 team. The Russian company have made themselves known with the livery featuring the Russian flag colours.

A new chapter

Haas will start their sixth season in Formula 1 later this month. They bring an all-rookie line-up to the grid. The Chairman of the team, Gene Haas, is excited to start a new chapter for the team this year, but also has a keen eye on the new regulations coming in 2022.
“I’m very pleased to welcome Uralkali to Formula 1 as title partner to Haas F1 Team,” Haas said in the press release. “We look forward to representing their brand throughout the season."
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"It’s an exciting time for the team with Uralkali coming onboard and having Nikita Mazepin and Mick Schumacher driving for us. It’s definitely a case of all change but I’m hoping that we get back to being in the mix for scoring some points at these races. It’s been a tough couple of seasons, but we’ve also got our eye on the bigger picture, in particular 2022 and the implementation of the new regulations.”
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